You work hard to create compelling content for your site, so you want Google, Bing, and Yahoo to find it. Make it easy for them by using short “road signs” that point to your information.
How do you do that?
You want to take a little time to learn the basics of SEO Copywriting (it’s not as hard as you might think). One quick improvement you can start making immediately is to use the built-in WordPress permalink field at the top of the editing page to revise your links before you publish them.
Eliminate unnecessary words, and make intelligent use of keywords in your description.